Aaron Bernstein
Aaron has been an entrepreneur all his life. Even during his 20 years at Microsoft most of his time and efforts were focused on creating new sales, marketing and business development programs that were recognized worldwide and used by numerous countries as best practices they could easily implement.
While Bernstein is no stranger to dealing with ambiguity in business, he prefers and knows that to be successful when rolling out new programs and projects you need three things: a detailed plan, a team that understands and agrees to their roles and responsibilities and an experienced project manager to own and drive the project forward. Only with all three elements will a project have the opportunity to come in on time and in budget.
Since leaving Microsoft in 2007 Bernstein created Simple Concepts, a successful private consulting practice. Simple Concepts helps Fortune 100 companies to smaller businesses with fewer than 10 employees with their marketing strategies, project management, content development and process improvements that lead to greater efficiencies and cost reductions.
Aaron joined Prodecx.com this past year. His skills, insight and managerial style integrate wonderfully with this unusual team.